LEGAL & COMPLIANCE

Privacy Policy – SFL Tech [cite: 216]

Effective Date: January 2026 [cite: 217]

Thank you for visiting SFL Tech ("we", "us", "our"). We respect your privacy and are committed to protecting your personal data. [cite: 218] This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit our website or interact with our services. [cite: 219] By accessing or using our website (including sfltech.ai and softfreightlogic.com), you agree to the terms of this Privacy Policy. [cite: 220]

1. Information We Collect [cite: 221]

We collect information you provide directly to us and information we automatically collect: [cite: 222]

Personal Information You Provide [cite: 223]

When you interact with our site, contact us, or fill in forms, we may collect: [cite: 224]

  • Name, email address, phone number [cite: 225]
  • Company name, job title [cite: 226]
  • Messages, attachments, or other content you submit [cite: 227]

Automatically Collected Information [cite: 228]

We also automatically collect: [cite: 229]

  • Device and browser information (e.g., IP address, browser type) [cite: 230]
  • Usage data such as pages viewed, time spent on site, referring sites [cite: 231]
  • Log files and analytics data [cite: 232]
  • Cookies and similar tracking technologies [cite: 233]

The types of information we collect may include identifiers and internet activity information, as well as other personal data that identifies or could identify you. [cite: 234, 235]

2. How We Use Your Information [cite: 236]

We use your information to: [cite: 237]

  • Provide and maintain our website and services [cite: 238]
  • Respond to your inquiries and administer customer support [cite: 239]
  • Improve and personalize your experience [cite: 240]
  • Send updates, newsletters, and marketing communications (with your consent) [cite: 241]
  • Monitor analytics and usage patterns [cite: 242]
  • Detect and prevent fraud, abuse, and security incidents [cite: 243]
  • Comply with legal obligations [cite: 244]

3. Cookies and Tracking Technologies [cite: 245]

We use cookies, web beacons, and similar technologies to collect usage and preference data. [cite: 246] Cookies help us personalize your experience, remember preferences, and analyze site performance. [cite: 247] You can manage your cookie preferences through your browser settings. [cite: 248]

Third-Party Analytics [cite: 249]

We may use third-party tools (such as Google Analytics) that use cookies and similar technologies to gather information about your activity on the Site. [cite: 250]

4. How We Share Your Information [cite: 251]

We do not sell personal information for commercial purposes. [cite: 252] We may share data with: [cite: 253]

  • Service providers and partners who help us operate the website [cite: 254]
  • Legal authorities when required by law or to protect our rights [cite: 255]
  • Third parties in connection with business transfers (e.g., mergers) [cite: 256]

If we share personal data with third parties, we require them to protect the data appropriately. [cite: 257]

5. Your Privacy Rights [cite: 258]

GDPR Rights (EU Users) [cite: 259]

If you are located in the European Economic Area, you have the following rights under the General Data Protection Regulation (GDPR): [cite: 260]

  • Right of Access: Request copies of your personal data [cite: 261]
  • Right to Rectification: Correct inaccurate or incomplete data [cite: 262]
  • Right to Erasure: Request deletion of your personal data [cite: 263]
  • Right to Restrict Processing: Limit how your data is used [cite: 264]
  • Right to Object: Object to certain processing (e.g., marketing) [cite: 265]
  • Right to Data Portability: Receive your data in a structured, machine-readable format [cite: 266]

If you wish to exercise these rights, please contact us at the details below. [cite: 267]

CCPA/CPRA Rights (California Residents) [cite: 268]

If you are a California resident subject to the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), you have the right to: [cite: 269]

  • Know what personal information is collected, used, shared, or sold [cite: 270]
  • Request access to your personal information [cite: 271]
  • Request deletion of your personal information [cite: 272]
  • Opt out of the sale or sharing of your personal information [cite: 273]
  • Not be discriminated against for exercising these privacy rights [cite: 274]

To exercise these rights, please contact us using the information in Section 10. [cite: 275]

6. Data Retention [cite: 276]

We retain personal information only for as long as needed to fulfill the purposes described in this policy, to comply with legal obligations, resolve disputes, and enforce agreements. [cite: 277]

7. Security [cite: 278]

We implement appropriate technical and organizational measures to protect personal information from unauthorized access, alteration, disclosure, or destruction. [cite: 279] However, no transmission over the internet is completely secure. [cite: 280]

8. Third-Party Links [cite: 281]

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. [cite: 282] We encourage you to read the privacy policies of every site you visit. [cite: 283]

9. Children's Privacy [cite: 284]

We do not knowingly collect personal information from children under the age of 13. If you believe we have collected such data, please contact us, and we will promptly delete it. [cite: 285]

10. Contact Us [cite: 286]

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact: [cite: 287]
Email: connectwithus@sfltech.ai